Our production on this blog - from July 2008

As communication geeks (and freaks), we always look at the stats. How many people did read this article? What was the traffic on the hearings website?

But we don’t look at ourselves that much… What about changing the point of view and take us, member of the web communication unit of the European Parliament, as target? Let our readers rest for a while, let them in peace. And let’s make a little assessment of our own production on this blog.

First statement: 201 posts have been posted on this blog since July 2008. A quite great amount if we look at the fact that it really started in February 2009, in the run up to the European elections. Since then, 176 posts have been posted, which makes about one every two days. The record is for October last year with 41 posts – which makes twice posts a working day!

EP officials are also thinking creatures, not only blind machines (or am I misinterpreting?)

Second statement: Guess what? The most used category is called “At work“, with more than 35 % of the posts. Not a big surprise since this blog is run by a team of professionals… The second category is “Thinking allowed“, which shows that EP officials are also thinking creatures, not only blind machines (or am I misinterpreting?). Personal posts aren’t that popular, but for that, we have our personal blogs, don’t we?

Third statement: Who’s writing on this blog? It’s very unequal. On average, every editor wrote 5 posts. But if we take out the three most prolific writers (who account for more than half of the posts, with a special mention for the first one who wrote… 53 posts), the average falls to 2.4 posts per person… Some people didn’t write anything, some others only every six months. C’mon guys, our readers would like to know a little bit more about you! (By the way, I’m not very prolific either…)

It’s quite difficult to analyse these figures… There are very different opinions in the team about this blog, perhaps also different views of how it should look like and why it is important in our communication strategy. And, as in every team and for every project, there are some frontrunners and some stragglers. But maybe we could write a post asking colleagues about how they consider this blog?