Tayebot
A case study: new Diesel campaign
Last weekend, I discovered the new Diesel communication campaign in Next, the monthly supplement of French newspaper “Libération.” Fashion is a crowded industry where brands fight each other to get customers’ attention and, eventually, preferences. That means the money to buy a pair of used jeans. In terms of communication, it is often a creative field and, [...]
Subscribe!
Following a reader’s suggestions, we added a “Subscribe to comments” feature thanks to an easy-enough-to-install Word Press plug-in. So, whenever you leave a comment under one of our posts, you can now subscribe to the thread and be informed whenever someone else replies to you or adds another comment. Oh, and let us know if [...]
Happy birthday!
Blogging portal.eu agregates the best of euroblogging and, yes, sometimes they featured us on their top page. They celebrate their first birthday and “more than 500 euroblogs, 25 editors and thousands of visitors! ” Happy birthday and long live Blogging Portal.eu!
Live streaming – sorry, PC only.
In this post, we address a situation we’re not happy with: our live video streams are only accessible to users with a PC (or with Windows OS). Warning: this is a geeky post and half of it may be unnacurate.
Not the 8 o’clock news
The process of the hearings of designated commissionners, which starts today and will go on until Tuesday 19 January, gives me a good opportunity to illustrate some of the biggest difficulties in our job as web-editors for the European Parliament website.
Take that, Britney!
Just passing by to say that Steve’s post on helping us in rethinking the EP website is now the most viewed, far front of our previous record: “Sex, porn and Britney Spear“. Take that, Britney! Now, I can talk to my mom about this blog.
Let’s understand the whole thing
From next Monday until Tuesday 19 January, the MEPs will “hear” the 26 designated commissionners. They will assess their knowledge and skills for the portfolio the candidates have been proposed for. At the time of writing, we are fine tuning the details of the hearings coverage by our different editorial team. If you want to [...]
What lies ahead.
I won’t come back on 2009. I am not a nostalgic kind of guy. I’ll just support Steve’s claim on how this particuliar year marked many breakthroughs for us, professionally and online speaking, and I kind of feel things will be different and, possibly, a bit less exciting for us. You can’t have European Elections [...]
Lesson for writers
Writing is what we do for a living, right? And we all want to improve the way we are doing it. Here comes a very good lesson from best-sellers writers. As usual: read it, print it, stick it in the elevator.
Learning from free-lance designers
In my next life, I’ll be a Script Director for American TV Show. No, wait, before that, I’ll be a free-lance website copywriter and I’ll read Smashing magazine everyday and I will use this piece to help me making my clients undertsand they are wrong. And even if I’ll never be a free-lance, I could [...]
Green and Red equals MySpace
Being on MySpace, for the European Parliament, is a bit like being adults at a teenagers’ party. When we opened our page during the European Elections campaign, we fed it up with widgets, slide-shows, videos. We were quite welcomed by the MySpace community, we got some good feedback in the press and… And then, just [...]
Lucky English speaking friends
Dear English speaking friends: you are lucky! One of the best French Comics’ blogger is now providing his blog in English. His name’s Boulet and he’s arguably one of the most talented BD Blogger we have (BD stands for bande dessinée, the French/Belgium art of comics book). If you fancy the geek culture, Paris and [...]
The digital mailman
As you know, and thanks to our online communication campaign, we became a kind of team of new gurus on new and social media. We are the first to be surprised by this constant demand for conference keynotes, institutional or inter-institutional workshops, informal meetings with more or less close colleagues who’ve heard that we *know* [...]
There are two kinds of people
As we know, there are two kinds of people. But there are also two other kinds of people: the ones who love the Muppet Show and those who just like it. This has been a tough Wednesday for our team, everyone deserves a break. Here come three minutes of pure happiness, found by Fred: Bohemian [...]
Being a Mac, being a PC
Hunch is a website “which uses multiple-choice questions to help people make decisions, whether it’s what kind of camera to buy, where to go on vacation, or more than 5,000 other topics.” They came up with a study on “Mac vs PC People: Personality Traits & Aesthetic/Media Choices”. I feel this will become a meme on [...]
Where is everyone?
Evita picked it up first, Steve twitted it first, so all what is left to me is mentioning it here. It’s a great story from Baekdal (no, never heard before) on how you can connect with people. Is it by advertising in newspaper? (sooo last century) On blogs maybe? (soooo two years ago). Or on [...]
Our Lip-dub video
A few years ago, to celebrate the fact that we were a real team, we shot this lipdub video. We were quite shy at the time and we published it somewhere hidden on the big Internet. Since Christmas is coming soon, and since we have a blog, we thought you might like to see it [...]
Show it to your boss
This is the week-end and we all deserve a treat. Here’s mine for you and, why not, for your boss on Monday. It’s a video of a TED’s conference on management illustrated by orchestra conductors. It’s funny, inspiring and so true. Watch it and send it to your boss on Monday. That could help him. [...]
If my mom could watch this…
Of course, faithful readers of this blog know all about social-media. But, sometimes, you need to answer a question from a friend, a colleague, a parent. Something that goes like “But why are you on Facebook?” “What’s the point of Twitter?”. Sounds familiar? Well, save some time and sent them to this video. That should do [...]
My name is BO. Ti-BO
I thought it was an urban legend but it turns out to be true: there is actually a tailor from Hong-Kong calling civil servants to propose his services. Today, he called me. I felt soooo special. I felt like I was James Bond (yes, little is enough to make my day). I now belong to the secret [...]
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