In my next life, I’ll be a Script Director for American TV Show. No, wait, before that, I’ll be a free-lance website copywriter and I’ll read Smashing magazine everyday and I will use this piece to help me making my clients undertsand they are wrong. And even if I’ll never be a free-lance, I could use those pieces of advice in any organization when some remote colleagues of mine would criticize my work. Could be useful right now, actually.