The Huffington Post, created in May 2005, is the new current star amongst online media. Forget about Slate, Salon and don’t event think about old media venturing into the digital era. HuffPo beats them all.
Taking a look at my desk here at DG Comm, I can see that not much has changed since my days as an editor on European desk at a press agency. My day usually started by leafing through The Financial Times, Frankfurter Allgemeine Zeitung and Le Monde, the newspaper institutions that are more often than [...]
It's always interesting to see who's convinced by the use of social media for institutional communication purposes. We had a seminar with our whole directorate at the beginning of the week and it was very telling - not only because of what we said, but also because of the structure and organisation of it.
If you really want to touch the reader, first we need to start from a very beginning, none others but the writers. This is how it works…every beginning of the week I am sending out an email informing 4-5 people that have expressed their wish or that reached their turn that it’s up to them [...]
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